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August 2010

Indianapolis Zoo… Milk the Moment!

by Jenni on August 31, 2010

On my first day of interning, I was sent to the Indianapolis Zoo to help promote milk with the Milk Mobile! There, I was able to promote the 3 Every Day of milk and the “Fuel Up to Play 60” program sponsored by the National Dairy Council and the National Football League. Dean’s Dairy was able to sponsor the event and provide children and parents with free samples of their white or chocolate milk! The milk mobile also had a station for children and parents to get their milk mustache picture taken as well as the chance to enter a contest to win a trip to dine with the Food Network Star Tyler Florence in San Francisco by describing their family’s “Milk Moment”!

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Ever worn your favorite NFL jersey to the barn? Have a unique idea for your cows to show your NFL spirit? Here’s an opportunity to combine your dairy and NFL enthusiasm and creativity on camera! The NFL is asking sponsors and partners such as America’s dairy producers to help kick off its “Back to Football Friday” school campaign and build excitement for the upcoming season. Through your dairy checkoff investment, your partnership with the NFL introduced the Fuel Up to Play 60 program to America’s youth. FUTP60 encourages kids to “fuel up” on nutrient-rich foods, including low-fat and fat-free dairy, and get 60 minutes of physical activity each day.

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The end of August means it’s back-to-school time, and a fresh start for students and teachers alike. It’s an even better time to make your school an even better place to learn – and that’s where Fuel Up to Play 60 can help! How, you may ask? Fuel Up to Play 60 aligns with the goals of First Lady Michelle Obama’s call to improve the health of our next generation. This school wellness program provided by the National Dairy Council® and the National Football League®, in collaboration with the U.S. Department of Agriculture, is now helping to make wellness part of the game plan in more than 60,000 schools across the country!

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Throughout the past four weeks I have gotten to experience many different things, from being on the radio to going to my first county fair there has never been a dull moment. One of the last opportunities I had was to visit the Indiana State Fair.

Arriving at the fair, we were just in time to see the unveiling of the 1500 pound cheese sculpture. There was a huge crowd eagerly waiting to see the completed work of art including Buttercup, the Indiana Dairy Council’s mascot, and Blue, the Indianapolis Colts mascot. Ever try a CHOCOLATE PIG?

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From Milkshakes to Double Nonfat Lattes…

by Jenni on August 20, 2010

Advances in technology, packaging, and product innovation give consumers an array of choices in the dairy case that offer “something for everyone.”

People today have more options than ever to meet their recommended three servings of dairy — milk, cheese, or yogurt — every day. You can find new packaging for milk in many school vending machines, as well as on the cafeteria serving lines. At quick-serve restaurants, milk comes in new flavors and in kid-appealing packaging. You’ll find cheese and yogurt dressing up salads and desserts. Looking for something extra-special in cheese? Artisanal (handmade) cheeses are the latest darling of the deli.

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Legacy of a Dutch Indiana Dairy Princess

by Jenni on August 18, 2010

You’re probably wondering why a nursing student is your new Indiana Dairy Princess, but I have always lived on a farm. I guess you can say that, “I was born and raised a dairy girl!” Born in 1990, in the Netherlands, my parents owned a dairy farm of 100 cows in Belgium, and when I was nine years old my family moved to Indiana to expand our farming business. Now, we live in Lewisville, Indiana, with a herd of 2000 dairy cows and 1500 acres to farm. Yes, I have had to haul manure, bottle feed calves, vaccinate cows and calves, bale hay and straw, and many more things on the dairy farm to help out! However, I’m not complaining because farming has made me who I am today and that includes great work ethics. But, in celebration of it being “What will be your legacy?” Month, I will share with you what I hope my legacy will be.

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BREAKFAST — It's a Daily Necessity for Our Kids!!!!

by dedehausmann on August 17, 2010

We hear too often that a student doesn’t have time for breakfast. Then later in the morning he or she can’t figure out why they can’t concentrate at school, have so little energy, or even have a headache. Come on – get real!!! Studies regarding an AM meal have proven that breakfast, especially breakfast at school, may very well be one of the most important tools for helping kids improve their health, their grades, and their behavior. It can also help them reach their greatest potential!

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You may have met us at last year’s Indiana State Fair, where we, Indiana’s farmers, were identifying ourselves as members of the IN Crowd. However, we have decided that “Indiana’s Family of Farmers” better represents who we are and let’s you know exactly who you are hearing from. If you’d like to know more about us and keep in touch, visit us at on Facebook at www.facebook.com/FamilyofFarmers. We are even hosting some Indiana State Fair ticket giveaways on our Facebook site over the next several days! So stop by to win! For now, we want to be sure you know about all of the great things we are doing at this year’s great Indiana State Fair which runs until August 22!

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Got Milk, Bananas, or Apples Without Sugar?

by Jenni on August 13, 2010

The law of unintended consequences is at work in all places and at all times. One of these places is schools, where some are advocating for the removal of chocolate milk from cafeterias. And, the reason might seem reasonable: the amount of sugar in chocolate milk. Yes, there is sugar in milk, even in plain, unflavored white milk; it is called lactose. There are about 12 grams of lactose in white milk. But did you know there is also sugar in bananas or apples? It’s called fructose. Both lactose and fructose are naturally occurring sugars which are carbohydrates that help fuel your body. But it’s the added sugar in flavored milk that is at the heart of the controversy.

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Join the Indiana State Department of Agriculture (ISDA) and detour over to the Indiana State Fair on Friday, Aug. 13 from 6–8 a.m. for the 15th Annual World’s Largest Drive-Thru Breakfast! With help from the Indiana Beef Council, the Indiana State Poultry Association and Milk Promotions Services of Indiana, for just $3 you can receive a beef and egg burrito, coffee, juice or milk, a fair ticket redeemable Monday, August 16 – Friday, August 20 and a gallon of E10, ethanol-blended fuel. E10 is compatible in any vehicle and is available to the first 400 cars compliments of the Indiana Corn Marketing Council, CountryMark and Co-Alliance. Proceeds from the event go toward the 4-H Education Complex renovations on the Indiana State Fairgrounds. And in honor of the 2010 State Fair Year of Pigs, Governor Daniels will also be stopping by on his “hog” (aka Harley motorcycle) to show his support.

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